SUCCESS STORIES

UK College Modernizes Customer Experience

UK College Modernizes Customer Experience

Education

1,000

United Kingdom

See how a UK college used Graia to unify customer experience across its network with CRM integration, smart routing, and advanced dashboards.

See how a UK college used Graia to unify customer experience across its network with CRM integration, smart routing, and advanced dashboards.

5+ departments and users supported across their network
1 unified platform replacing legacy telephony & fragmented tools
335 agents use the Verint Teams capture for call recording and compliance services

Overview

UK College needed to move away from an aging, on-premise telephony system that no longer met the demands of its hospitals and multi-department operation. The organisation required a flexible, modern customer experience platform that could support different workflows, integrate with CRM systems, and provide stronger visibility — without disrupting critical services.

Graia delivered a secure, unified platform tailored to RVC’s operational complexity and designed for scale.

Challenges

UK College faced several obstacles that prevented them from modernising effectively:

  • A legacy system unable to support modern routing or reporting

  • Multiple hospitals and departments with different requirements

  • No unified CRM integration for caller verification or customer history

  • Limited visibility for supervisors and operations

  • No continuity plan for high-priority or emergency cases

UK College needed a platform that could unify their communications while still respecting each department’s autonomy.

Solution

Graia deployed a cloud-based platform that brought consistency, control, and intelligence across the organisation:

  • Progressive migration for each hospital and department to ensure zero service disruption

  • Tenant separation for security, enabling departments to operate independently

  • IVR + CRM integration to identify callers instantly and surface case history

  • Floating dashboards for personalised reporting at agent, team leader, and supervisor levels

  • Emergency queues to prioritise urgent cases and maintain 24/7 responsiveness

  • Webchat and voice consolidated into a single, manageable system

From routing to reporting, the platform was tailored to their real workflows.

“Graia is an excellent solution; it has all of the features you’d expect in modern customer experience platform… and combined with the excellent support, I would absolutely recommend Graia.”

Leadership member

Impact

UK College now operates with a modern, future-ready customer experience platform that supports both hospital operations and administrative departments.

  • 50+ users centralised on a unified cloud platform

  • Improved case handling through CRM-connected IVR

  • Enhanced visibility via advanced dashboards

  • Reliable service continuity with emergency queues

  • Consistent support cited as a core differentiator

Their leadership highlighted Graia’s cost efficiency, implementation quality, and ongoing support as key reasons for success.

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